Hansi Flick led Bayern Munich to a sextuple of Bundesliga, DFB Cup, UEFA Champions League, DFL Supercup, UEFA Super Cup and FIFA Club World Cup trophies in just over a year in charge. - © Matthias Hangst/Bundesliga/Bundesliga Collection via Getty Images
Hansi Flick led Bayern Munich to a sextuple of Bundesliga, DFB Cup, UEFA Champions League, DFL Supercup, UEFA Super Cup and FIFA Club World Cup trophies in just over a year in charge. - © Matthias Hangst/Bundesliga/Bundesliga Collection via Getty Images
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Bayern Munich's Hansi Flick: from running a shop to running the show in world football

A little over 18 months ago, Hansi Flick was still running the sports shop he owns in the small German town of Bammental. Since then he has gone from Bayern Munich assistant to head coach to sextuple-winning mastermind in the space of a few short months.

And as much as that sounds like a rags-to-riches fairytale, to call it such would be to do Flick a disservice. Instead, his story is a rather less glamorous one of hard work, experience and learning – but is no less interesting for it.

Bayern past

A former professional footballer himself, Flick made 104 appearances in Bayern’s midfield between 1985 and 1990, winning the Bundesliga four times. After hanging up his boots he cut his teeth as a coach at local lower-league club Viktoria Bammental between 1996 and 2000, before taking charge of Hoffenheim later that year and eventually steering them into the third division before departing in 2005.

It would be more than 14 years before his next role as head coach. But that is not to say Bayern parachuted in an untried novice as a replacement for the departed Niko Kovac in November 2019.

Far from it, in fact. Flick had spent the majority of the intervening years as assistant to Joachim Löw, alongside whom he won the 2014 FIFA World Cup with Germany.

He stepped down from his role following that triumph and accepted a position as sporting director at the German Football Association (DFB), and expanded his coaching knowledge by sitting in on training sessions at Real Madrid, Barcelona, Manchester City, Paris Saint-Germain and Arsenal.

Flick resigned in January 2017, but became managing director at Hoffenheim later that year, although he only remained in the post for eight months. He returned to Bammental, his wife's hometown, to spend time with his family and continue overseeing the running of his sports shop.

It was certainly an unorthodox trajectory prior to being given one of the most demanding coaching jobs in the world, but there is no doubting that Flick had broad experience of a lifetime in the game before arriving at Bayern.

Flick (l.) crowned his eight-year stint as assistant coach to Germany's Joachim Löw (r.) with 2014 FIFA World Cup glory. - imago sportfotodienst/imago/Ulmer/Teamfoto

Tactical approach

And the key point here anyway is that many former pros have trodden a similar path and failed in the dugout. So what’s so special about Flick?

For starters, he has a clear playing philosophy – and one that fits in with Bayern's. "When I was a player, it was all about success," he told the club's official website. "You'd win 1-0 any way possible. Today, winning alone isn't enough. I think that's spot on. Of course, it's about trophies in the end. But I can fully identify with the fact that Bayern now has the ambition to delight its fans with more than a 1-0 win."

In concrete terms, that involves employing an aggressive pressing game, with the front quartet in a 4-2-3-1 formation pushing high up the pitch to close down the opposing goalkeeper and defenders. The midfielders and Bayern's own defence also squeeze forward, limiting the room and forcing mistakes – which are then immediately pounced upon at speed.

"Playing with a high back line has been a feature of our game because by doing that we don't allow the opposition any space," Flick said ahead of the 2019/20 UEFA Champions League final.

Watch: Bayern's sextuple… and what is to follow

"Obviously that means the gap between our defence and our goal is pretty big, but the important thing is that we put pressure on the ball. It's important that we cover the ground when a ball is played in […] and it's important that we close down the passing channels. Over the last 10 months we've implemented our philosophy in our games and have pressed the opposition. That's been our guarantee for success."

Expert communicator

As true as that may be, having a philosophy is one thing; transmitting it to the players and implementing it effectively is quite another. This is where another of Flick's key strengths comes to the fore: communication.

"Appreciation and respect are the basis, and with this basis you can then speak your mind openly," he said. "You don't always have to agree with me, but exchanging points of view and then implementing them in the sense of the big picture is the only way to succeed in the end."

Watch: How Flick improved Bayern's defence

He found a receptive audience at the Allianz Arena, where numerous Bayern players have hailed his man-management skills as being integral to the team’s improvement.

Jerome Boateng is just one of many to praise the 55-year-old’s personal touch. "I knew I'd get a fair chance under Hansi if I could show that I was fit and could get back into my rhythm," the centre-back told Bild, having been largely on the fringes prior to his appointment.

"That's all I ever wanted and I'm happy I was ultimately able to repay his faith in me. As a person he's very straight with you and doesn’t beat around the bush – but he also demands a lot in return."

Firm hand

That last line is equally telling: as warm and personable as Flick is, he is no push-over either. His is very much an iron fist inside a velvet, Bayern-embossed glove.

"Hansi gives us clear guidelines - not options, but specifics," said Thomas Müller towards the end of 2019/20. "That's why we were able to come back so well after he took charge."

Flick is held in utmost regard by the Bayern players and board members. - Frank Hoermann/ SVEN SIMON/SVEN SIMON/ Frank Hoermann/ Pool

Löw offered a similar assessment of his former No.2: "When it comes down to it, Hansi is hard and disciplined. He stays true to his convictions."

All of which leads to every player knowing where they stand and pulling in the same direction. "I've rarely seen such a close-knit bunch of players as this group," praised Bayern CEO Karl-Heinz Rummenigge after the team sealed the treble with victory over PSG in the Champions League final.

"The team is united and even the players who don't play accept the situation because Hansi talks to them," said Löw.

Unprecedented success

It clearly works. In 68 competitive games at the helm, Flick has won more trophies (six) than he has suffered defeats (five), having recently completed a historic sextuple by lifting the FIFA Club World Cup in Qatar.

"Congratulations to my team, they have certainly achieved something historic," he said after lifting the latest addition to his collection of silverware. "Even for a successful club like FC Bayern, it is surely the best season they have ever had. The victory was in no way at risk. We were dominant and deserved to win the final."

He has overseen 58 wins, fives draws and five defeats in total, and won the Bundesliga title roughly seven months after succeeding Kovac in the Bayern hotseat. That was followed successes in the DFB Cup,  Champions League, the DFL Supercup and the UEFA Super Cup.

After selling sporting goods for 20 years, now he was making sporting greats.

"It's this combination of expertise about the game and a great deal of empathy in terms of sensitive relationships within a team that make him such a good coach," concluded Löw. "[Titles are] the logical consequence of this."

After leading the team to six trophies in just over a year in charge, just imagine what Flick can do before his existing contract expires in June 2023…